PLR Club-The Art of Oneness

Saturday, June 6, 2009

1500 Secret Marketing Strategies (226-250)

226. The "Low And High" Strategy

The "how ($ a low price) can get you over ($ a high price) worth of (type of bonuses/or products)…" strategy tells your prospects that your product package is a real bargain. You could tell them that they would have to be crazy to pass it up. You can mention that even if they already own a few of the products, it’s still worth it or you could offer them an even lower price if they can prove that they already own a few of the products.

227. The "Just Guess" Strategy

The "just guess how much (your product or bonuses) is worth…" strategy tells your prospects they will likely be pleasantly surprised at the value they are getting because you mentioned it. You can even make a guess for them and lead up to the total value. For example, no not ($), no not ($), no not ($), the total value is ($). Then reveal how low a price they will get it for.

228. The "Constructive Criticism" Strategy

The "bonus: I’ll critique your (something related to your product)…" strategy tells your prospects that you’ll give them some constructive criticism for no cost. It should allow them to help gain their desired benefit easier with your product than without your helpful advice. You could do it in person, over the phone, via e-mail, etc.

229. The "Order Them All" Strategy

The "you must purchase the product and upsell it to qualify for my bonus…" strategy tells your prospects that you will give them a personal bonus if they order the front-end product and one-time offer product through your affiliate link. If you want, you could even require that they order the back-end product.

230. The "Past Product" Strategy

The "I have a proven track record, see a picture of all my past products:…" strategy tells your prospects that you’ve developed successful products in the past and your new one is no exception. You could even show them your past sales records, order totals, testimonials, case studies, success stories, etc.

231. The "One Now, One Later" Strategy

The "free bonus: get my new product that is launching on (date)…" strategy tells your prospects they won’t have to pay for one of your future products if they purchase your main product now. It will save them money and you can tell them the exact date they will get access to it.

232. The "Is Bigger Better?" Strategy

The "a multi-million dollar corporation didn’t want me to release this product…" strategy tells your prospects that even a huge company that is your competition knows your product is good. Of course, if you tell your prospects something like that, it needs to be completely true.

233. The "Don’t Give Up" Strategy

The "sometimes it’s hard to achieve your goals but don’t give up now…" strategy tells your prospects that if they don’t throw in the towel and get over their obstacles, it will be well worth it. You can mention that your product will make it easier for them,...

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